Wiseacre is the kind of place where the environment does half the work. You’ve got a working brewery behind glass, concrete silos, string lights, and the Broad Avenue Arts District right outside the door. As a documentary photographer I’m not looking for perfect, I’m looking for real, and a space with this much going on naturally means there’s always something worth documenting that has nothing to do with posing anyone.

A few things I’d want you to know going into a day here:
The space already has personality, so you don’t have to provide much if you don’t want to. The silos, the string lights, the barn doors, they’re doing the decor work for you.
If you want an outdoor ceremony, know that the Chautauqua Pavilion is open-air with no built-in weather contingency. Tent walls and heaters can be requested in advance if you want some backup without losing the open-air feel, but I’ll say this: don’t be afraid of weather. It can make for some incredible images if you lean in.
If you can, give us time to wander into the neighborhood. The Broad Avenue Arts District, the street art, the rail line, the industrial architecture, gives me a whole second set of backgrounds without going far. Thirty extra minutes before or after the ceremony goes a long way.
And let the beer be part of the day. With nineteen on tap, it shows up naturally, in the toasts, at the bar, in candid moments with a pint in hand.

Plan Your Wiseacre Brewing Company Wedding in Memphis
If you’re looking at Memphis wedding venues and already know you don’t want the ballroom-and-centerpiece experience, Wiseacre is worth a serious look. As a photographer, it’s one of my favorite kinds of spaces to work in, industrial bones, real texture, and a neighborhood with actual character around it.

About Wiseacre Brewing Company
Wiseacre Brewing Company is a Memphis craft brewery founded by brothers Davin and Kellan Bartosch, with a Bronze medal at the World Beer Cup and a personality that’s deeply, unmistakably local. The Broad Avenue location sits right along the train tracks in the historic Broad Avenue Arts District. It’s been hosting weddings and receptions for years, and the space lends itself to nearly any style, formal or casual.

Ceremony Locations at Wiseacre
The Chautauqua Pavilion is the main ceremony space, a thirty by sixty foot open-air pavilion with a wooden stage, two concrete silos, and string lights overhead, plus wooden benches and picnic tables. It holds fifty to two hundred guests.

Reception Venues at Wiseacre
The Taproom is the main reception space, built for thirty to three hundred guests. It has a private bar, communal seating, a large barn door that opens to the patio, and floor-to-ceiling windows looking straight into the working brewery behind the glass.
For something smaller, the Gemütlichkeit Room holds ten to forty guests, with a barn door that closes for privacy. It photographs warm and a little more intimate, good for a rehearsal dinner or a smaller gathering.

Winter Weddings at Wiseacre
Melissa and Rob’s snowy ceremony is proof that a winter wedding here isn’t a compromise. Once you walk into the Taproom, the cold outside just makes the warmth inside feel better, and the light bouncing off the brewery glass does something different than it does in summer. Snow on the concrete silos gives the whole space a quieter, more dramatic mood. If you’re weighing a winter date, it’s worth genuinely considering rather than ruling out.

Photography Opportunities at Wiseacre
The venue gives so much on its own: the silos, the stage, the string lights, the barn doors, stepping into the working brewery. But the real opportunity is the neighborhood around it. The Broad Avenue Arts District has texture in every direction, street art, the rail line, industrial buildings that don’t look like anything else in Memphis. A short wander between ceremony and reception goes a long way.
Melissa and Rob built a stop at the Memphis Children’s Museum into their portrait session, which remains one of my favorite decisions a couple has ever made on a wedding day. They rode the carousel, threw juggling scarves around, and ended up with photos that look like them having an actual good time instead of posing for a camera.

FAQs About Wiseacre Brewing Company Weddings
How many guests can Wiseacre hold? The Chautauqua Pavilion holds fifty to two hundred for outdoor ceremonies. The Taproom handles thirty to three hundred. The Gemütlichkeit Room works for groups up to forty.
What does it cost? Rental fees range from $250 to $7,500 depending on the space and setup. The facility rental fee secures your date, and beer, catering, bartenders, and additional services are billed separately.
What happens if the weather is bad? The Chautauqua is rain or shine with tent walls and heaters available to be requested in advance.
What’s the bar situation? Guests can use the Taproom’s full nineteen drafts, or a private outdoor bar in the Chautauqua with up to eight beers on tap.
Are dogs allowed? Melissa and Rob’s dogs were part of their ceremony and stole the show, in a positive way. Confirm current pet policy directly with the venue, but it’s worth asking.
Do you have to hire a Memphis photographer? Not at all. I traveled in for Melissa and Rob’s wedding and it’s still one of my favorites. If you’re bringing in someone from out of town, just make sure they’re willing to do the location research ahead of time.
Melissa & Rob’s Real Life Wiseacre Brewing Company Wedding
Melissa and Rob got in touch and I was hooked immediately: Memphis barbecue, local street art, kilts, a brewery, a children’s museum. Very them, very unexpected, and sounded like a blast.
The morning started at their home, where Melissa got ready surrounded by family and friends. She was head to toe in pink: a faux fur shrug, Betsey Johnson lion’s head earrings, suede ballet flats.


Rob was getting ready at a friends, the three guys helping each other with kilts and sporrans and hose.


Then we headed out to their first look location: stepped outside to the bridge underpass with “I Love you” painted on the wall” and it started to snow.

The forecast had said “wintry mix,” and by the time we were driving to the first look there was light snow coming down over Memphis. We made our way through the city, stopping at street art and ducking into the Memphis Children’s Museum for a few minutes of pure delightful chaos.


Their ceremony was outside in the snow with loved ones huddled in parkas and puffers around heat lamps with snow falling softly. They said their vows and included their three dogs, and kept it short so everyone could pile inside before their got too cold.




The reception in the Taproom was intimate and genuinely fun, one of those rooms where everyone is clearly glad to be there. And at the end of the night, Rob pulled out Astronaut Status — a barrel-aged imperial stout the brewery had held onto just for him — and shared it with everyone as a send-off.


If a Wiseacre Brewing Company wedding is on your radar, get in touch: I’d love to talk about documenting it.
VENDORS
- Ceremony & Reception Venue: Wiseacre Brewing Co.
- Florist: Kroger
- Catering: Central BBQ
- Officiant: Rev. Katherine Bush
- Beauty: Gould’s Salon Spa
- Bride’s Attire: Low’s Bridal
- Groom’s Attire: USA Kilts
- Jewelry: Sandra Matasick & The Great Frog London










